Canadian-owned Business
Available in Canada & USA
Product Range:
EQ3 offers a wide selection of modern home furnishings including sofas, sectionals, lounge chairs, dining tables and chairs, beds, storage systems, media units, office furniture, lighting, rugs, and décor accessories. The brand is particularly known for its upholstered seating systems, which are highly customizable in fabric, leather, configuration, and size.
Design Philosophy:
EQ3 follows a “timeless over trendy” design approach, focusing on clean lines, functional forms, and long-lasting materials. The brand emphasizes a Canadian design perspective that values transparency, collaboration, and practical beauty. Rather than producing seasonal trends, EQ3 creates pieces intended to remain relevant over time and adapt to evolving interiors.
Customization:
Many EQ3 upholstery products are highly customizable, with a curated selection of fabrics, leathers, colours, and leg finishes. Customers can tailor sofas and sectionals to suit their space, with made-to-order production handled through their Winnipeg manufacturing facility. This allows for a balance between standard collections and personalized design solutions.
Manufacturing:
EQ3 is headquartered in Winnipeg, Manitoba, where product design, R&D, and custom upholstery manufacturing take place in a vertically integrated system. This setup allows pieces to move directly from design to production within the same facility, improving quality control and reducing production complexity. While not all products are made in Canada, EQ3 prioritizes working with trusted global manufacturing partners and maintains in-house production for key upholstered pieces.
Sustainability & Materials:
The company emphasizes durable construction and long product lifecycles, aiming to reduce waste through longevity rather than disposable design. Materials include solid woods, engineered hardwoods, steel, aluminum, natural fibres, leather, and performance textiles. EQ3 also considers responsible sourcing and material selection in its production process.
Retail Presence:
EQ3 operates retail stores and design studios across Canada and the United States, including major urban centres and flagship locations. It also supports e-commerce and trade programs for designers, architects, and industry professionals, offering tools such as customization support and project services.
Customer Service:
EQ3 provides design consultation services, trade accounts, product warranties, delivery coordination, and customer support through both in-store and online channels. Their service model is built around helping customers configure and specify furniture for residential and commercial interiors.
Cello 2-Piece Sectional Sofa With Chaise
Monarch Bed & Nightstands
Place Round Dinette Table