A beautiful home is the result of hundreds of decisions. Some are made long before construction begins, while others only become apparent once the walls are open or the final details are being considered.

Homeowner HQ is interested in the stories, knowledge, products and people behind those decisions.

We publish practical, experience-driven editorial for homeowners undertaking custom homes and major renovations. That means we’re less interested in a generic list of tips and more interested in something you’ve seen, learned, built, used or discovered that gives a homeowner a better way to think about their project.

What We’re Looking For

There are several ways to contribute to Homeowner HQ.

Behind the Build

We want to see the projects behind the finished photographs.

Tell us about a custom home, major renovation or specific transformation and what made it interesting.

We’re particularly interested in:

• The decisions that shaped the project

• Challenges and how they were resolved

• Details that made a meaningful difference

• Unexpected lessons

• Before-and-after transformations

• Things you would approach differently next time

Examples:

• Before & After: A Home Renovation 30 Years in the Making

• Why Seeing It Before You Build It Matters

A good Behind the Build story doesn't need to be a perfect project. Sometimes the most useful stories are the ones where something didn't go according to plan.

Field Notes

Have you learned something through years of working on homes that homeowners should know before making a decision?

This is where we look for practical observations and informed perspectives on design, construction, planning and the realities of a major home project.

Think:

• A mistake you see repeatedly

• Something homeowners often misunderstand

• A decision that has bigger consequences than expected

• A construction detail worth understanding

• Something you wish homeowners knew before hiring a professional

• A lesson you've learned through experience

Examples:

• Open or Closed? Rethinking the Floor Plan

• Buying a Home with Big Plans to Renovate? Read This First.

We're looking for useful insight, not a sales pitch.

Conversations With

We're also interested in the people working behind the scenes of great homes.

Our Conversations With features introduce homeowners to professionals and brands through thoughtful questions about how they work, what they've learned and what they think homeowners should know.

If you'd like to be considered for a Conversation With, let us know and we'll send you the questionnaire.

Product Feature

Some products deserve more attention than a specification sheet can give them.

We're interested in products and materials that change the way a home looks, feels, functions or performs—and the thinking behind using them.

A Product Feature might explore:

• Why a particular product was selected

• A detail that changed the feel of a space

• A material that solves a particular problem

• An emerging product or approach

• How a product is being used in real projects

• A detail homeowners may not have considered

This is not intended to be an advertisement. We want to understand what makes the product worth considering and where it fits within a real home project.

What Makes a Great Pitch?

The best contributions have something behind them. Maybe you've worked on a project where one decision completely changed the outcome or you keep seeing homeowners make the same mistake. Maybe you've discovered a product that solves a problem particularly well or there's a part of the construction process that homeowners rarely get to see.

Start there.

We're not looking for polished marketing language. We're looking for the human experience, observation or idea underneath it.

A few questions to consider:

What have you learned that a homeowner wouldn't necessarily know?

What do you find yourself explaining to homeowners again and again?

What decision has more impact than people realize?

What detail makes a noticeable difference to a finished home?

What would you tell a homeowner before they started a project?

If your answer makes someone stop and think, there's probably a story there.

How to Submit an Idea

You don't need to write the entire article before contacting us.

Send us a brief pitch to: hey@homeownerhq.co

Include:

• Your proposed topic or story

• A few sentences explaining what you want to share

• Why you think it would be useful to a homeowner

• Your name and company

• Relevant project details, if applicable

• Photos, links or other supporting material, if available

Subject: Story Idea: [Your Topic]

If the idea is a fit, our editorial team will be in touch about the next steps, format and any additional information we'd need.

We may ask you to answer questions, provide additional project details or work with us to shape the story for the HQ audience.

One Last Thing

Homeowner HQ isn't here to tell homeowners there is one right way to build a home.

There isn't.

We're here to give them better information before they have to make the decision themselves.

If you've spent years designing, building, installing, manufacturing, renovating or working with homeowners, you've probably learned things that aren't found on a specification sheet or in a standard checklist.

Those are the stories we're interested in.