Visual representation of the 8 steps in The Concrete Method for guiding home projects

You’re building a damn house. It’s time to stop winging it.

You’re building a damn house. It’s time to stop winging it.

This is your biggest investment. You deserve a plan that actually works—without the fluff, without the drama, and without wasting money on mistakes.

This is your biggest investment. You deserve a plan that actually works—without the fluff, without the drama, and without wasting money on mistakes.

Most homeowners start their projects making big decisions based on Instagram reels, Google searches, and contractor advice from a friend-of-a-friend. Then they dive in, cross their fingers, and hope they hired the right team—letting those voices shape every step of the process.


But is that really how you want your biggest investment to unfold?

Instructor Chelsey Morphy presenting The Concrete Method course
Instructor Chelsey Morphy presenting The Concrete Method course
Instructor Chelsey Morphy presenting The Concrete Method course

You’ve been collecting inspo for months.
Your notes app is overflowing.
You’ve got big dreams—and zero idea what to do first.


You're wondering:

  • “How do I even start?”

  • “Can I afford this?”

  • “Who do I need on my team?”

  • “Why is no one explaining this clearly!?”

Sound Familiar?

That’s where The Concrete Method comes in.

The Concrete Method is your no-BS roadmap to confidently planning, designing, and building a home you actually want to live in.

The Concrete Method is your no-BS roadmap to confidently planning, designing, and building a home you actually want to live in.

Your Guide

Hey, I’m Chelsey Morphy—an architectural designer with nearly 20 years of experience, a homeowner who’s been in your shoes, and a woman who’s managed 200+ projects from dirt lot to dream home.


I’ve worked with every type of client, contractor, and city permit office you can imagine. I’ve made the mistakes, learned the lessons, and created a method that actually works.

And now I’m teaching it to you.


Because the truth is—your dream deserves more than Pinterest boards and crossed fingers.

Instructor Chelsey Morphy presenting The Concrete Method course
Instructor Chelsey Morphy presenting The Concrete Method course
Instructor Chelsey Morphy presenting The Concrete Method course
concrete

Know More. Build Better.

Know More.

Build Better.

From unexpected costs to untrustworthy contractors, the risks can quickly add up. By understanding the process before you begin, you can avoid costly mistakes, protect your investment, and actually enjoy bringing your vision to life. Don’t let the unknown take control—be informed, be prepared, and build with confidence.

From unexpected costs to untrustworthy contractors, the risks can quickly add up. By understanding the process before you begin, you can avoid costly mistakes, protect your investment, and actually enjoy bringing your vision to life. Don’t let the unknown take control—be informed, be prepared, and build with confidence.

1 in 10

of couples admit to considering

separation or divorce during a home project

44%

of new home and renovations went over budget

38%

homeowners spent an average of 38% more than planned

4th

Home Improvement scams placed 4th on the list of Top 10 Riskiest Scams across Canada

The Concrete Method is a self-paced course that walks you through the

8 essential stages of every home project.

The Concrete Method is a self-paced course that walks you through the 8 essential stages of every home project.

No jargon. No gatekeeping. No overwhelming spreadsheets.

Just clear, strategic guidance on what matters most, when it matters—and how to make decisions that move you forward.

What You’ll Learn (The 8-Step Method)


These are the 8 areas most homeowners overlook—but every home project touches all 8:


  • Clarity on Your Project – Know exactly what you want (and why).

  • Own Your Money Mindset – Make decisions that align with your budget.

  • Narrow Your Team – Know who you need and when to bring them in.

  • Community Support – Ask for help. Build your dream with backup.

  • Review Your Plans – Understand the min. requirements for your construction plans.

  • Enhance Your Build – Know how to keep things on track and budget).

  • Tailor Your Interiors – Design a space that works for you and your life.

  • Exteriors = Important – A well-designed yard is part of a well-designed home.

homeowners reviewing the roadmap to master your new home or renovation
homeowners reviewing the roadmap to master your new home or renovation
homeowners reviewing the roadmap to master your new home or renovation
Instructor Chelsey Morphy presenting The Concrete Method course
Instructor Chelsey Morphy presenting The Concrete Method course
Instructor Chelsey Morphy presenting The Concrete Method course

What's Included

When you join The Concrete Method, you get:


  • 8 Video Lessons packed with insight, strategy, and real talk

  • Printable Workbook to organize your thoughts & make informed decisions.

  • A 1:1 call with Chelsey to go over any Q's you have about your project.

  • The same method I use with private clients (who usually pay thousands)

  • $500 credit toward The Home Hub if you decide to upgrade

  • Zero fluff. Just what works—and has worked—for nearly 20 years.

I can't imagine going through
our renovation without it!

I can't imagine going through our renovation without it!

We came in feeling overwhelmed by the endless decisions and uncertain about where to even start, but this program broke everything down in a way that was so easy to follow. Each lesson felt like it was speaking directly to our specific situation, guiding us with practical advice and simple steps we could take immediately. I can’t imagine going through our renovation without it!

Smiling homeowner sharing a testimonial about their success with The Concrete Method

Sarah & Mark

FAQ's

Who It's For?

How is this different from just hiring a designer or contractor?

Do I need this if I already hired someone?

Is it for new homes and renovations?

How long do I have access?

Who It's For?

How is this different from just hiring a designer or contractor?

Do I need this if I already hired someone?

Is it for new homes and renovations?

How long do I have access?

Who It's For?

How is this different from just hiring a designer or contractor?

Do I need this if I already hired someone?

Is it for new homes and renovations?

How long do I have access?

Let’s be honest…

You can’t afford to “wing it” on a six-figure investment.
And no amount of inspo will tell you how to turn your ideas into action.


So before you pick tiles or choose a contractor, take this time to lay the right foundation—for your project and your peace of mind.


Because your home should feel good to live in—
And the process should feel good too.

Construction site with framing in progress, representing the hands-on approach of The Concrete Method

Ready to Get Started?

Join the waitlist today, and I’ll send you my 2025 Home Project Report for free so you can get a head start. No gatekeeping. No confusion. Just expert guidance from a woman who’s helped hundreds of homeowners like you.

Sign up now, and take the first step toward a stress-free home project journey.

Disclaimer:
By purchasing The Concrete Method, you acknowledge and agree to the following terms: This program is designed to provide educational guidance for homeowners navigating their home projects. While we are committed to delivering high-quality content and resources, results will vary based on individual effort, circumstances, and implementation. Due to the digital nature of this course, we do not offer refunds. However, we are dedicated to your success. If you complete all lessons and coursework and feel you did not receive value, please email us at hey@homeownerhq.co, and we will work with you to ensure you get the most out of the program. By enrolling, you agree to these terms and understand that all course materials are for personal use only and may not be shared, reproduced, or distributed without permission.